Photoshoots

A-symmetrical Style

Symmetry is nice. I love it within architecture (inherited from my Mum’s love of symmetrical houses) and nature, and of course in beauty, as I’ve always longed for a face that wasn’t ‘blessed’ with a crooked nose and misaligned jaw! 

However, when it comes to fashion, A-symmetry is the new way to dress. 

Much cooler than the status quo, styling looks together that don’t quite line up is effortless. Anything from mismatched earrings (although maybe shoes would be too far!) to a draped dress,  a-symmetry is easy as pie. 

A few recent purchases have now become wardrobe staples, and it was only yesterday that I realised the a-symmetrical trend has infiltrated by style in a huge way.

This dress have very quickly become my most-worn item in the closet. I got it from the spring sale at Urban Outfitters. A total bargain, yet really great quality (super-soft grey marl jersey) and a cutting edge drape design, it can so easily go from day to night and it’s my go-to for workwear. T-shirt dresses like these are an absolute staple, just throw on and you’re ready to go; both comfy and stylish.
This H&M creation makes me feel like a total greek goddess or an ancient roman in a toga with a twist. The long-and-short hem draws the eye up towards the gorgeous twist detail in the centre, which helps create that desirable hourglass shape. I wore this bad boy to the launch of SDX Fashion, and even appeared on STV live!

The guilt of shopping in Primark often gets to me, but often I can’t deny how great it is for basics and staples like this classic LBD. Made from a silky fabric mix, it floats perfectly over the body, and I was obviously drawn to the diagonal, a-symmetric hem too, for something a little bit different. The spaghetti straps I also adore, another big (90s inspired) trend coming back in again.

Ruth @ Urbanity xxx

// Comments Off on A-symmetrical Style

Belted Up


Last week I was sent a gorgeous belt by under-the-radar fashion retailer Gant courtesy of Betty & Bee. I rarely accesorise with belts either as a functional or decorational piece, but as Betty & Bee said “They’re not the most exciting of garments, but girl we need them! Not only they can add a bit of va-va-voom to an outfit, they can dress up a classic LBD, draw attention to your waist and join separates together”. 
I instantly fell in love with this red, white and  blue number, especially the suede woven detailing. I am officially a belt convert!





 Fluffy the cat joined in on this one! 

Here are the outfit details:
Jersey Dress: Primark
Duster Coat: Asos
Necklace: Urban Outfitters

Photography by the darling Jack Hinks


 Ruth @ Urbanity xxx

// Comments Off on Belted Up

Street Style Shoot


On a rare sunny Scottish morning, I met up with Louise Brown, graphic designer, blogger (http://www.littlethings.org.uk) and photographer.

We trekked to one of the gorgeous closes and courtyards off the Royal Mile in Edinburgh, and snapped some street style shots. 

Despite a rather bad hair day on my part, and some interruptions from curious tourists, I am thrilled with how they’ve turned out! I can’t wait to do more projects like this in the future.

My shirt is from H&M, Bag and Dress from New Look, Boots from River Island, Trench Coat from Aquascutum and Necklace from Forever 21.





Ruth @ Urbanity xxx


// Comments Off on Street Style Shoot

Ballerina Chic

This is a photoshoot I did with Jeanne Rideau at Heriot Watt University back in my dancer days! 

Jeanne is a blogger from ‘Jane Curtain‘, specialising in Fashion Marketing, Societal Changes and Inspiring Women from the eye of a French lady living in London)whom I met last year at the Body Shop Blogger Event. 


You can see the original post here and my interview with Jeanne here!





Ruth @ Urbanity xxx





// Comments Off on Ballerina Chic

March Round-Up

March- you’ve been great so far! I wanted to write a post about my favourite things from this month, and the highlights include Edinburgh Fashion Week, free hair treatments, a trip to Glasgow, a magazine feature, a great charity concert, a witchy photoshoot and some fantastic shopping (yes, I’m afraid my Buy Nothing Challenge took a hit or two!). Photo of the FROW I sat in at #EdFashionWeek by Dominic Martin.



A press release from Edinburgh Fashion Week’s organisers yesterday confirmed what a fantastic success it was: 
“The Mound was once again transformed into a buzzing style hub, proving it to be a must-attend event for Scottish fashion fans. Over 11,500 people attended the launch weekend on the 5th and 6th of March, an impressive 15 percent increase from last year. Created to celebrate Edinburgh’s varied and unique shopping culture, the weekend showcased exciting collaborations with over 25 of the city’s top fashion retailers and stylish boutiques. Over £1400 was raised on the night for charity”
This photo  shows beautiful model Sarah Ewen backstage before the show!


Next up, the oddest thing happened to me a couple of weeks back: I was sitting in Starbucks when two gorgeous hairdressers came up and offered me a free hair cut and colour in exchange for some modelling and social media at Vidal Sassoon on Multrees Walk. Of course I said yes! 

My hair was dyed an ashy-blonde with greys and purples, by expert colourist Martin Collins and was cut into a shorter, choppier style and dressed into a (his words) ‘fashion shape’ by Sassoon salon Creative Director Bruce Masefield!

 On the 10th, I attended (and made hundreds of cupcakes and brownies for!) a fantastic gig at Studio 24 to celebrate the launch of a new single by female-fronted rock band No Quarter. 

All in aid of deserving charities Edinburgh Rape Crisis Centre and Pancreatic Cancer, all the musical acts were phenomenal, including Noah-Noah and Our Smallest Adventures.

The highlights for me were dancing like a proper fangirl to music from my boyfriend  Jack Hinks, and winning a bottle of wine in the tombola! Fantastic photo here of Rebecca Pilcher by Perry Jonsson.

I also cannot wait to show you the pictures from an amazing photoshoot project I modelled for with Creative Director and good friend Daina Renton!

I was transformed into a pagan beauty for an American Horror Story: Coven themed editorial for Witch Way Magazine.

Look out for a full blog post about the results very soon! Photography by the talented Marisa Bruce.


Last but not least, this weekend a friend and I went on a wee road trip to Glasgow, for girly shopping, hangover-curing meals and to see one of our favourite musical geniuses, Grimes, at the O2 Academy. We even took the sunny weather with us!

Also, check out the brand new issue of local online fashion magazine FF Mag Scotland to read a fantastic feature about the project I’ve been involved in at The Scottish Design Exchange!


Ruth @ Urbanity xxx




// Comments Off on March Round-Up