Lifestyle and Career

All About my 2 Month Editorial Internship at SHOWstudio

covent-garden-outfit-shoot

SHOWstudio is the home of fashion film. This includes a film and photography studio shooting innovative projects for big independent creatives, a luxury online store selling lines from the world’s most exciting fashion designers, and a bustling editorial department that covers the latest collections from fashion weeks in real time, all under the watchful eye of legendary fashion image-maker Nick Knight. For the last 2 months I’ve been interning there. No biggie.

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Edinburgh Blogger Conference

edinburgh-blogger-conferenceLast week I had the opportunity to take part in the panel discussions at the very first Edinburgh Blogger Conference. I’d never been to a conference before, let alone been a speaker at one, and such a niche event filled with such enthusiastic and inspiring people was the ideal chance to experience it all for the first time.

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What Do Bots Mean For Fashion?

urbanity-flatlay

One thing you may not know about me is that I’m a total fashion marketing nerd, although not at all a techy type. From the history of print advertising to exciting new developments in digital content, the world of marketing is fascinating to me, despite its sinister stereotype. A huge new digital marketing trend is bots, which, as the computer boffins predict, are the new ads. And I want to know, what does this mean for the fashion industry?

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How to Start a Fashion Blog (And Keep it Going)

ruth-urbanity-blog

I’ve been blogging about fashion on Urbanity for over 2 years now, and on other platforms for around 4 years, and during that time many people have asked me for tips, tricks and advice on how to start and maintain a blog. Here I’ve compiled the key advice to get you started with a fashion blog, and more importantly how to keep it up and make it successful

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Ultimate Summer Fashion Wishlist, Show Studio Internship

Urbanity Blog x A Couple of Photos

In just a couple of days, I am moving to London for 2 months for an editorial internship at Show Studio. I am so excited to work with such an innovative and exciting company, but I’m also nervous because, its high, and, well, what the hell am I going to wear! A (poor student) girl can dream…so what better than a wishlist? Here I’ve pulled together a collection of clothes, shoes and accessories ready for a Summer in London!

N.B. If you’re thinking – wait, I though Ruth had short ice blonde hair not long curly pink hair – this is an old photo from August 2016 by Jasmin Bauer from A Couple of Photos, it was the most summery blog photo I could find! I hope you enjoy this post!

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