Its not often that a perfume campaign makes any sense at all, let alone resonates with actual, real women. Forget retouched snaps of glamazonian goddesses with action men on a billion dollar yacht, I’ve found a perfume that not only smells good but does good too. Damn Rebel Bitches by Reek perfumes is a bold, unmistakable scent that encourages Bitches to Unite. It looks to the past for inspiration, playing homage to the historic heroines of Scotland, yet is forward thinking in its marketing, with all-natural, rebellious badass women who aren’t afraid to make a statement. 


Damn Rebel Bitches is a handmade, cruelty-free artisan eau de parfum, memorialising the formidable women of the Jacobite uprisings, inspired by scents from these women’s lives. A truly feminist fragrance, and based right here in Edinburgh.






I had the chance to sample Damn Rebel Bitches for myself thanks to Bethany Grace and thoroughly enjoyed the unique packaging for the product. The scent itself is wild and totally different to my usual picks of Flowerbomb by Viktor and Rolf or Daisy by Marc Jacobs. The Reek perfume (launched with Urban Reivers) smells of blood orange and hazelnut with notes of spice and malt; truly intriguing. Whats more it lasts pretty much all day, even with me running around various locations on a photoshoot. So don’t let the £75 price tag put you off- Damn Rebel Bitches is a real investment, for Christmas and beyond, plus its totally vegan and never tested on animals- a win-win for me.

While writing this post I was really intrigued by the ideas behind the perfume but also the logistics- how, where and by whom is it made? It is really admirable how Reek is leading the way in terms of transparency unlike many other cosmetics brands and perfumers.  Their eau de parfums are hand made and hand poured by Sarah McCartney, leading self-taught scent scientist who was inspired by her extensive experience writing for Lush, and has now built a fragrance empire, 4160 Tuesdays. I love learning about the creative artisans behind products, it really adds another dimension to the brand story.

Get involved-sticker the world with the Damn Rebel Bitches message here or wear Bitches unite on your t-shirt here.

Ruth @ Urbanity xxx

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